Freezin’ for a Reason, The Waters on Maywood Raises Money for Alzheimer’s

The Waters on Maywood held their second annual “Freezin’ for a Reason” fundraiser Monday, March 10, 2025, in Rochester. The event marks the beginning of a year of fundraising for the Alzheimer’s Association at The Waters. “It’s a small price to pay to do what we can do for dementia,” Leino said of the ice bath. “It’s awesome to be able to help raise money,” he said. Their next event is a chili feed on March 28 with free will donations going to the Alzheimer’s Walk.

Joe Valdivia, a resident at The Waters on Mayowood, and Tim Heightland, business operations manager at The Waters, pour ice water over culinary director Dave Leino’s head as human resources director Allison Lowrey laughs.